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Business: Information Techology Area


Photo of laptop computer

Information Technology is a new area for My Local Guide. Our aim is to work with local experts and businesses to offer you some simple tips on IT and computing.

Below is an article explaining on getting found on Google - otherwise known as Search Engine Optimisation (SEO)

What local information would you like to see covered in these sections?

Why having a website isn't enough!

So, you have your website up and running? Fantastic!

But did you know that unless you are found on a Google or similar search engine search, your business will not flourish via the internet?

We all know that when we do an Internet search, we only look at the first page of results that Google brings up - so your website needs to be in the top 10 results or no-one will find it! The art (or science) of doing that is called SEO or Search Engine Optimisation.

You need to ensure that your website is "optimised" so that search engines like Google find it and feature it in search results when people search on keywords relevant to your site. For the uninitiated, this is the way in which you get your website found on Google and other search engines and it is critical for your success.

Did You Know?

Having your website address listed on My Local Guide will boost your ability to be found on Google?

We have good ranking with Google and we can help boost YOUR business and website ranking.

Our Business Directory listings with website addresses cost only $50+GST for a full year. These provide inbound links as mentioned in the article below. Call 0401 718 374 to find out more about our great deals and how we can help you beat the competition!

For more information about SEO and Google Ranking Factors you can read about the factors which author Bruce Gow believes Google uses to decide where to place websites in search engine results. Click on the blue link to view the article.

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Feature: Speed Up Your PC

By Jon Bruce, IT Fanatics 1300 727 125

If your previously fast PC is getting slower and slower, your PC may just need a little clean...

One of the complaints I often hear from customers is that they can't understand why their computer is so slow. They often tell me:

"Well, it used to be fast but now it takes forever to do anything!"

While there may be many technical reasons for this, there are at least a few things the average computer user can do to speed things up.

As we know, technology is developing more uses and better ways of doing things every day. Quite often tomorrows' new features require more speed or power than what today's computer have to complete the task efficiently. This is why often why we need to upgrade or replace our PC's every few years or so.

However, what many people don't realise is - just like a car - your PC may just need a bit of servicing. There a number of things YOU can do to keep it running at its best.

CCleaner

Ccleaner is a free program available from www.ccleaner.com that addresses 3 of the 5 solutions that you can do to keep your PC running well.

As the name suggests, it is like giving your PC a 'bit of a clean'.

  1. First you have a File Cleaner which removes log files, history files and other types of temporary files from the PC that are no longer required. These files accumulate over time, especially the more we surf the internet which bit by bit can slow down your PC.
  2. Next we have a Registry Cleaner. The Registry contains settings for different parts of our PC and as software gets installed and removed, you end up with information left behind that is no longer required. By cleaning this up, we get less problems and better performance.
  3. And lastly, we have a Start Up Cleaner which allows us to select which programs we want to start automatically when we turn on our computer, and which ones we don't. This can be a tricky for the less technically experienced, but with a little bit of help, we can save some valuable memory, which will once again, give us back the speed we need.

Defrag

As we delete files and create files from using our PC, the Hard Drive can get what is called Fragmented. This is where gaps appear in between files on the Hard Drive and files become spread around the drive as opposed to being in a single location. Over time, once again this will slow the performance of the PC.

Many computers already have a disk defragmenter program already installed, so you can easily run Disk Defragmenter on your computer to speed up your PC.

The instructions to open Disk Defragmenter on Windows XP are as follows:

  • Click Start (usually bottom left of your screen)
  • Point to All Programs
  • Point to Accessories,
  • Point to System Tools,
  • Then click Disk Defragmenter.
  • For information about using Disk Defragmenter, on the Action menu, click Help.

Memory and Video Card Upgrade

Quite often, a few dollars and a few parts can bring an old PC back to life and give it a bit of extra use until it's inevitable replacement.

If you PC has what they call 'On Board Video', then adding a Video Card will boost how fast things can be written to your screen.

Adding extra memory means the computer can simply do more things at once which is always good for performance.

Remember though, that there may be other reasons and/or faults that may cause slow performance.

Always use virus protection and make sure you back up your data regularly.

This article is brought to you by Jon Bruce from IT Fanatics - the IT support company used by My Local Guide.

Jon set up IT Fanatics 2 years ago and has worked in IT for over 18 years.

IT Fanatics is a mobile on-site IT support service which comes to you to fix your computer issues. Also available is telephone support and a risk and obligation free quote service. IT Fanatics are available 7 days a week. Just call 1300 727 125 for fast, friendly and reliable service. Web: www.itfanatics.com.au/

Meet Jon at the next Blacktown Business Meeting on 28th April where he is the keynote speaker and sponsor of this free networking meeting. For more details visit the Business Events pages on My Local Guide



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